2025 brings with it a new feature to be discovered signed PuroBIO Cosmetics: the new ones Balmy Gloss, nourishing lip gloss that combines makeup and skincare in a single step. It's not just a gloss, but a 2-in-1 treatment that coats lips with radiance while deeply hydrating them thanks to a formula rich in natural active ingredients.
With a buttery and sensorial texture, shiny yet comfortable gloss finish and a selection of transparent, nude and rosy shades, Balmy Gloss represent the perfect solution for those looking for a practical, versatile and certified organic product.
Key takeaways
- PuroBIO Cosmetics launches PuroBIO Balmy Gloss, a nourishing lip gloss that combines makeup and skincare.
- Balmy Gloss offers a buttery texture and a glossy finish, with a formula rich in natural active ingredients and certified organic.
- The colors vary from transparent to nude shades, making the product versatile for any occasion.
- The ergonomic applicator allows for even distribution, while the packaging is recyclable and sustainable.
- With active ingredients like organic oils and vitamin E, PuroBIO Balmy Gloss promotes hydrated and luminous lips.
What is Balmy Gloss?
Balmy Gloss is a 2 in 1 product: it combines the effect makeup glow of a gloss with the nourishing power of a balm, just like for a hybrid cosmetics. Has one sensorial texture, melting and enveloping that gives lips brightness without sacrificing hydration and comfort.
A product that bridges the gap between makeup and skincare: it makes lips more beautiful and shiny, but nourishes them without drying them out.
Main features
- Melting and enveloping texture, inspired by the creaminess of a balm.
- Natural glow effect, with visibly brighter lips. The effect remains very natural like no makeup makeup.
- Clean beauty formula, enriched with certified organic oils and active ingredients.
- Sweet and delicate fragrance, which makes the sensory experience complete.
- Ergonomic applicator with short bristles, which distributes the product evenly in a single pass.
- Recyclable PET packaging, in line with PuroBIO's sustainable philosophy.
Formula and active ingredients
The strength of Balmy Gloss is its natural and nourishing composition, which transforms a make-up gesture into a real treatment ritual:
- Organic castor oil → mirror effect, creates a protective film that retains hydration.
- Almond oil organic sweets → elasticizing and nourishing.
- Jojoba oil → rebalancing, similar to natural sebum, does not weigh down.
- Pomegranate flower extract → antioxidant and regenerating.
- Vitamin E → protects against oxidative stress and premature aging.
Fragrance, texture and applicator
PuroBIO has created a 360° sensory experience: Balmy Gloss has a sweet and delicate honey and vanilla scent, while the buttery, enveloping texture pampers the lips.
- Applicator: wide, with dense, short bristles designed to capture texture and cover the entire surface of the lips in a single stroke.
The colors available
The range has been designed to suit every occasion and style:
- N.01 Nude Pescato (Brilliant) – a light peach that illuminates without covering (light effect, not obvious color).
- N.02 Warm Nude (Bright) – slightly more intense, with warm and sophisticated reflections.
- N.03 Light Peach (Bright) – delicate and slightly pearlescent.
- N.04 Cold Pink (Transparent) – elegant and romantic.
- N.05 Deep Pink (Transparent) – vibrant and bright.
The effect is predominantly luminous and glossy, not covering: the natural color of the lips remains visible, but enriched by a shiny and hydrating veil.
Differences compared to other PuroBIO lip products
- Classic Gloss → more mirrored, with greater color intensity.
- Balmy Gloss → more nourishing, with a natural glow effect and long-lasting comfort.
- Creamy Matte Lipstick → full coverage and velvety finish.
- Lip Tint → long-lasting, matte and pigmented dye.
- Twist & Go → luminous finish and buildable pigmentation.
The Balmy Gloss is positioned as perfect hybrid between gloss and conditioner, suitable for both those who love minimal makeup and those who want to enhance lipsticks and dyes with a veil of hydrating light.
Note on long-lasting pencils
The main difference is durability: long-lasting pencils have been subjected to laboratory tests on volunteers and guarantee at least 8 hours of hold in air-conditioned conditions.
Directions for use
- Apply it alone for a natural look and luminous lips.
- Use it over the lipstick for a glowing effect and an extra feeling of comfort.
- Perfect for the cross-selling: combine it with PuroBIO lip pencils or lipsticks to multiply the possible looks.
- Always carry it with you: touch up in seconds even without a mirror.
Suggested pairings
Here are some practical combinations to inspire sales (these are just ideas; let your creativity run wild):
- Nude lip pencil + Balmy nude peach gloss for a luminous everyday look.
- Intense Creamy Matte Lipstick + transparent Balmy Gloss to add shine and nourishment without altering the color.
- Lip tint + Balmy Gloss intense pink to prolong the colored effect with a touch of glow and comfort.
- Twist & Go + Balmy Gloss for a buildable and conditioning finish.
Certifications and safety
- All puroBIO lip products are certified by the CCPB organic body.
- Some products are certified vegan.
- Dermatologically tested and nickel tested products: complete control to offer safety of use.
FAQ – Frequently Asked Questions and Answers
Balmy Gloss is a makeup + skincare hybrid : less of a “mirror” effect than classic glosses, much more nourishment (castor, almond, jojoba oils), antioxidants (pomegranate flower extract, vitamin E) and long-lasting comfort.
Balmy Gloss offers more body and film-forming protection than many lip oils, with buildable luminosity and a more “cocoon-like” finish.
Yes. Over lipsticks, Creamy Matte adds glow and comfort without altering the color too much; over lip tints, it adds shine and reduces the feeling of dryness.
They're sheer/luminous : Nude and pink enhance their natural tone. For more color, pair them with lip pencil or lipstick underneath.
Yes: the blend of organic oils and vitamin E helps soften and protect . If your lips are very chapped, use it several times a day and as a nighttime compress .
It has a sweet, delicate scent . It is dermatologically and nickel tested, but if you are sensitive to aromas, do a patch test .
Like all non-transfer glosses, it may transfer. You can reduce transfer by dabbing lightly with a tissue after application.
A thin layer with the applicator is sufficient. For maximum precision, outline with tone-on-tone lip liner and then apply Balmy Gloss in the center for a plumping effect.
No. If you need protection, apply an SPF lip balm first and then Balmy Gloss.
The tube is made of recyclable PET . Dispose of it in the plastic waste collection according to local regulations.
Check the symbol PAO (open jar) on the package; typically 6–12 months after opening. Store away from heat and light.
Available at PuroBIO retailers, organic perfumeries, and authorized online stores. Pricing varies by channel; check current promotions.
Lip pencils Nude + Balmy Gloss Nude Peach → everyday glow effect.
Creamy Matte Lipstick intense + Balmy Gloss Transparent → full color + comfort.
Twist & Go + Balmy Gloss → buildable and treating finish.
Yes, but bring the gloss with you for smart touch-ups : it is designed for quick and comfortable re-application.
Conclusions
Il Balmy Gloss PuroBIO It's much more than a lip gloss: it's a multitasking treatment which combines makeup and skincare, ideal for those who want nourished, soft and luminous lips at any time of the day.
Thanks to its natural formula, antioxidant active ingredients and sustainable packaging, it represents a true innovation in the world of clean & hybrid beauty.
Where to buy
BUY HERE: AMAZON, ECCOVERDE, DOUGLAS
If you're looking for a versatile, sensorial, and eco-friendly product, Balmy Gloss will be your new beauty ally in 2025.
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