From research Framesi, a range of high-tech products, designed to accommodate the fastest and most innovative transformations, with three major features:1 - the versatility – with I.DENTITY you can invent infinite looks, both by using individual products and by making them interact with each other with extremely personalized applications;2 - the protection – each I.DENTITY product offers the most spectacular performances while fully respecting the health of the hair. Thanks to technologically advanced formulations, the hair remains wrapped in a protective, hydrating and conditioning film, which keeps it soft and flexible;3 - the multifunctionality – I.DENTITY is a perfect line in the salon, to enhance professional creativity, and irreplaceable at home, to give space to individual imagination with maximum ease.
The products that Framesi has designed for I.dentity are truly many. I.dentity includes 5 lines, each specifically designed to respond to the needs of a specific type of hair.
Having very straight hair, I tried Curl enhancer (Line X.Alt). It is a cream formulated to create waves on straight hair.
THEutilization It's very simple, you apply a small amount of product to damp hair and then dry it with a diffuser. The result will be a voluminous hair with very soft and natural waves.
The product can be used instead of foam, especially if you are looking for a very natural look and a soft hold.
The cream has a texture quite dense, but it remains a very light product on the hair, does not dirty it and does not weigh it down. It is an excellent ally to obtain some very soft hair, eliminating the frizzy effect.
I had a great experience with this product and found it very versatile. While it helps to style the hair, it also has a detangling and softening action. Applied to damp hair, it helps to untangle all the knots that formed during washing and in a few moments you get perfectly tidy hair.
La perfuming it's very fresh, almost fruity.
Il the packaging with a colorful and young design it is also very practical. It is the classic plastic bottle, from which you can take all the product without waste.
In total there are 150 ml, a great amount that will last for a very long time, even if you have long hair.
IN SUMMARY
Ingredients:
Format: 150 ml
Price: €7,50
Pro: creates a natural hairstyle while keeping hair soft, shiny and glossy. The light texture does not weigh down the hair.
Definition of the curl while maintaining its flexibility.
Definition of the curl while maintaining its flexibility.
Cons: with very long hair the hold is not optimal
Recommended for…: those with straight hair and looking for a very soft and natural wavy look
Where to buy: in the salons where they deal with Framesi
It's a shame they only sell it in salons (there aren't any in my area) because I would have really liked to try it!
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